Analyzing Google Page Rank Update
Author: Seomul Davis
Google page rank updates are a blessing for some and a curse for others. Whenever Google update the Page Rank, it is displayed on their toolbar and during every update it causes an unfortunate stir within the SEO community as webmasters use all the rules in the book to get their website amongst the top Google rankings.
For those of you who are new to this, Page Rank is basically a type of ranking or a score that sets your website aside from the other websites on the Internet. The factor that drives page ranking is the total number of links pointing towards your website and their value. The value of these links is calculated depending on the PageRank of the web pages that has those links.
You can always visit google.com/technology/ for more information on page rank, the technology, and, basic of links.
The current PageRank update is expected to cause quite a stir because many websites will display considerable drops in their PageRank and at the same time the same websites will also show significant increase in the number of back links. This fact basically reveals the occurrence of one of the following:
1. This may have happened because Google raised the bar/score on PageRank. This can make it difficult for websites to maintain the same ranking with the current score.
2. The method of displaying back links has been changed
3. The method of calculating the value of any incoming link has been changed
Raising The Bar: Google
From the last few updates, most SEO experts can make out that Google has been raising the bar constantly on their PageRank. This is being seen as a majot change especially in the light of events where websites have attained higher page rank by buying hundred of links. The current Google Page rank update is also driven by this factor.
The New Calculations
There are many websites, which have shown an increase in backlinks and the fact of the matter is that Google doesn't show all the backlinks. You can find an accurate count of backlinks on any website from Yahoo by entering yourdomain.com.
For example, if a particular website is showing 700 backlinks on Google as of now then if you check on Yahoo, you will found more than 10,000 backlinks. In a way, it is safe to say that a website's change in page rank is not caused due to Google showing lesser number of back links.
The real value of a link
The value of a link seems to have played an important role in the change in Google Page rank update. The various areas, which display a reduced value of a link include:
? Multiple links from a single site? Textual links like "Partners", etc.? Links from low relevancy sites
If you are among those who have lost their current page ranking and have gone even lower then the first thing that you need to do is build good quality links or high relevancy links. It will be another three months before the next Google page rank update. If you have increased you page rank so far by buying thousands of links then it's time to look for another strategy - amore promising strategy.
Article Source: http://www.articlesbase.com/internet-articles/analyzing-google-page-rank-update-234316.html
Search Engines in SEO Services
Author: Rajeev Guglani
What are search engines- In SEO Search Engines are special websites that provide information to their users on the basis of searches done by them on a particular subject or keyword. The result of search engines displays all the websites related to that particular keyword and thus meets the requirement of the user in the shortest possible time.
On receiving advice from the search engine it will search for thousands and millions of websites and will display the immediate list of all the websites that are related to source. This list can contain 2-3 names or even thousands of names. The result of search engine will tell you that all the websites related to that particular subject or keyword are ready and even tell the names of the sites.
How this becomes possible- Now the question arises how all this becomes possible. Generally whenever a company makes their website to provide its relevant information to the people, they submit it in the search engines to make it popular. Thus search engines has information about the lacs of websites. But some search engines works a lot to gather new information. In technical terms it is known as crawling.
For this purpose there are special surfing computers that are known as robots or spiders. Whenever search engine is given advice for any search, then thousands of computers on its web server comes into operation. But only one computer takes this search further to reach it to the index server. Here this search is compared with the other words available here. Then on the basis of these a document is prepared based on the relevant information. This document is then sent to the document server. Here list is prepared for the name of the websites and their brief information. These are known as snippets.
This important list is then sent to the web server through which the instructions for search came. Thus this web server is responsible to bring information to our computer based on our search.
In SEO Services Search engines are some special websites that has worldwide information and provide this information free to their customers and users. The major search engines are Google, yahoo, MSN and AltaVista. To get the information through search engine we have to contact the search engine website through internet. After this we need to type the relevant subject or the keyword for which information is required. For example if we need to gather information related with the source then we have to type the source in the search box.
Article Source: http://www.articlesbase.com/seo-articles/search-engines-in-seo-services-411142.html
